Posted by Dan on Jun 3, 2009 in
Lucky Hit A mailing is often the most cost effective way to reach many potential donors. Sending letters also is a simple way to raise money. There is no need to recruit, train, manage and motivate a large group of volunteers. A handful of people can run the entire operation. And you will find you will get a lot more volunteers to fold and stuff envelopes than to cold-call potential contributors. That’s not to say all one must do is write a letter, post or e-mail it, and wait for the returns.
What makes mail solicitations difficult is that they are one-sided. No allowance exists for a campaign worker to personally motivate prospects. The most enthusiastic letter simply cannot match the give-and-take between a skilled advocate and an open-minded potential supporter. Lacking aggressive salesmanship, only minimum gifts can be expected, no matter how well written the solicitation letter and enclosures may be.
Here’s another angle to think about. Assume that I’m a small-gift prospect with some interest in your cause. There’s a good chance that I’ll donate generously to your appeal if you knock on my door or phone because your enthusiasm and presentation will be hard to resist. And how many other organisations will solicit me in these ways? Very few. But send me a solicitation letter and you place your request in the midst of enormous competition for my same gift dollar. And because it’s a letter, I have little problem withstanding its impersonal nature. If your organisation is not among my very favorites, you won’t receive a contribution of any consequence.
You see, although I think highly of your cause, I have a table piled high with fundraising letters, from the best known national charities to all sorts of noteworthy regional and local groups. I am saturated with mail appeals. After sorting through them and making my top-ranked selections, I find my charitable budget is about depleted. But I still care about your cause, so here’s ten bucks to show you my heart’s in the right place.
With these factors as a downside, letter solicitations produce highly profitable income derived from small-gifts for organizations that plan and carry out meticulous programs. However, first-class mailing programs get extremely involved, both creatively and from a marketing standpoint. There are six elements to understand before considering a direct mail campaign:
1. Fundraising by mail is an ongoing component of annual fundraising programs. In capital campaigning, letter writing is a tool for wrapping up an appeal and giving thanks.
2. Ongoing mail appeals focus equally on retaining and upgrading present contributors while discovering and cultivating new prospects to make up for donors lost to attrition and to enlarge the group of donors. Present givers won’t always be an available source of funding.
3. Donors via mail don’t come free. Depending on the package, to obtain a new contributor, you can spend from $1.30 to $1.60 (or more) for each initial dollar raised from that person.
4. Mail programs are long-term propositions and instant financial rewards are unusual.
5. Be clear who you designate as a donor and who you label a prospect. Donors are people currently contributing to your campaign. Someone who gave you a gift two years ago or a person who once contributed a painting to your auction are prospects, not donors. Get used to thinking of three distinct groups: current donors, past donor prospects, and new prospects.
6. Some prospects have more interest in and knowledge about an organisation than others. Cultivated potential donors are first approached because they represent the highest rate of return. For instance, a past donor prospect is a better bet to send you a new donation than someone who once came to a special event that you held. The person who came to the special event is more likely to fund you than someone who never heard of your group.
In planning a full scale mail campaign, don’t lose sight of the fundamental fundraising requirements. Make sure your project has compelling goals, high visibility, specific, attractive, and timely needs.
Additionally, make sure your group has start-up funds on hand for what can become a relatively large investment to get the program rolling. For example, depending on the scale of your operation, you might want to engage a letter shop or mail house to provide the many functions necessary to get your direct mail package to recipients. This is an expensive proposition.
Or you might opt to subscribe to an online software provider to help drive your mail program. Since the highest percentage of return comes from current contributors, they are the first group to target. If a goal is reachable by only contacting these people, expenses will be minimal and your problems will be solved. If that’s not realistic, additional prospects who might fund your project would need to be reached. That’s fine so long as you realize that their percentage of return will be far less than supporters.
For instance, you send a letter to current donors and perhaps 30 percent of them respond with gifts. A letter sent to brand-new prospects typically yields responses of around 0.5 percent to 2 percent. Until you’ve won over a new potential donor, don’t expect relatively large contributions. A return of 5 percent to 12 percent can be expected from present donors.
If your group, school or club is looking for fundraising ideas and easy fundraisers, have a look at Goldstar Gifts and Stationary’s easy to manage ideas for fundraising.
Posted by Dan on Jun 3, 2009 in
Lucky Hit Given the current state of the economy in the United States, the ability for someone to have access to funds needed to cover living expenses is essential. It can be difficult enough for someone with a full-time job to pay their bills, and even harder for someone who is not working.
This leaves people who are retired or close to retiring in a precarious situation. How will they pay their bills without working a full-time job? A possible solution to their problem could be a reverse mortgage.
Retirement is supposed to be a time of relaxation and reflection, and a reverse mortgage can help to ensure these basic rights. Gaining access to equity in your home can be extremely difficult at this point in time. Lenders are trying to minimize their risk, and in doing so, they are clamping down on their credit requirements.
Someone who could have received an equity loan with no documentation one year ago, could find themselves denied by the very same bank. Reverse mortgages bypass the hassle of credit checks and income documentation. They are also backed by the US Government.
Don’t spend your time trying to get approved for equity loans and refinances that the banks are making difficult to acquire. Most importantly, keep your home and at the same time receive the money you need. Inquire about a reverse mortgage today, and start living your life again!
To find out if a reverse mortgage is right for you, visit http://www.seniorreversemortgageservices.com There you can find all the information needed to make an informed decision on a reverse mortgage. Don’t let the current state of the economy hold you back!
Posted by Dan on Jun 3, 2009 in
Lucky Hit If you have made the decision to switch from your expensive web host to a cheaper web host to host your website, you may be a bit overwhelmed over the thousands of cheap web hosting providers available on the internet. When choosing a web host, you will want to make sure that the provider is reliable, continues to update the server hardware and software, and has excellent customer service. You should also check the customer testimonials.
Nothing is more frustrating to a business website owner than the web host being down. This happens occasionally, even for the best ones, but if you can’t get in touch with the web hosting provider, it can prove to be disastrous.. Imagine not being able to have your customers reach your website for days! The revenue that you lose could be astronomical!
So while price may be a consideration when choosing a cheap web hosting provider, it should not be the only consideration. As mentioned, one of the most important things to look for in a cheap web host is good customer service, and as part of a great service is the possiblity to purchase not only web hosting, but also cheap domains online. Who knows? – Perhaps you will feel like to expand your business in the future and having one provider for all web hosting related services can prove to be very efficient!.
Yes – a web host can be good even though they’re low cost.
You would also want to check out the space available on the cheap web hosting plan, as well as the bandwidth allotted for your website. Bandwidth is what allows customers to visit your site, and it’s important that it’s big enough to handle all your incoming visitors.
You should be extra concerned about the space; even if the space that you have now seems to be sufficient, you may want to expand your website at one point in time.
Another important feature You should check out is if you are allowed to add additional sites to the hosting plan (called addons).. There are many different ways to earn money with websites on the internet, and by hosting several of your own sites, the sky is the limit when it comes to internet income.
By Anders Eriksson
CEO Datorsam
http://www.ResaleRightsWorld.com
Posted by Dan on Jun 3, 2009 in
Lucky Hit Introduction
Central to the mythology of mirrors is Narcissus a Boeotian hero, who disliked those who loved him for his own natural beauty. He famously gazed into a pool of water and was so fascinated with the reflection, that he was unable to bring himself to leave the image. Not realising that the image he could see was of his own natural beauty, he couldn’t bring himself to leave the image, and he perished.
The concept of how the mirror works is quite simple. It stems simply from the reflective surface of still water and therefore nature plays its part. When you look down into a puddle or a dark pool of water, the smooth water reflects the light straight back into your eyes.
Mirrors work in exactly the same way, in that a mirror is made up of a coated glass surface which when a polished metal surface or metal film is applied behind the glass, light cannot shine through and so reflects the image back. Young children especially, are always fascinated when they look into a mirror for the first time and see their own reflection staring back at them. Anyone who has young children will remember the vision of their young son kissing their image on a mirror.My eight year old daughter loves sitting in front of her mirror applying her make up nearly as much as my fifteen year old daughter!
Where would we be today without mirrors? Mirrors are generally used for personal grooming or interior decoration and have developed from a luxury item into a necessity. There is an enormous variety of mirror shapes and sizes and over the years, mirrors have gradually evolved to meet many different requirements. Today there is a large selection of mirrors , ranging from small mirrors to large mirrors, framed, unframed and includes bathroom mirrors, decorative mirrors, illuminated mirrors, LED mirrors, shaving mirrors, compact mirrors and demister mirrors.
Away from personal use, mirrors are also used as part of scientific apparatus such as cameras, lasers, telescopes and periscopes, to reflect light and used as tools in dentistry and medical care.Not to mention the beauty and hair salon industries.
History of Mirrors
The history of mirrors as far as we can see dates back over 8,000 years. The earliest known mirrors were made from pieces of polished stone such as obsidian, a naturally occurring glass from cooled volcanic lava flows. In Anatolia in Turkey, examples of obsidian mirrors dated at around 6000 BC have been found. In south and central America, polished stone mirrors from around 2000 BC on wards have also been found. From around 3000 BC mirrors of polished copper are known to have been crafted in ancient Egypt. In China bronze mirrors were manufactured from around 2000 BC.
The first metal coated glass mirrors are thought to have been made in the first century AD, in Sidon, known today as Lebanon. The Roman author Pliny makes reference to glass mirrors backed with gold leaf in his Naturalis Historia, one of the largest reference books to have survived from the Roman Empire, which focused on natural and man-made objects and was written in around 77 AD.
In the 10th Century Arabian Physicists, considered different types of mirrors, reflecting mirrors and parabolic mirrors and another discussed concave and convex mirrors in both cylindrical and spherical geometries. In undertaking various experiments with mirrors, finding the point on a convex mirror at which a ray of light coming from one point is reflected to another point was solved.
During the period of the 14th to 17th Centuries, across Europe a method of coating glass with a tin-mercury amalgam was perfected by manufacturers. Venice was recognised for its glass making expertise and soon became a centre of mirror production using this new technique. Glass mirrors from this period were extremely expensive luxuries.
The particular process of silvering to produce the first silvered-glass mirror is credited to German chemist Justus von Liebig in 1835. He developed a process to apply a thin layer of metallic silver onto glass through the chemical reduction of silver nitrate. The process was adapted for mass production and led to the greater availability of affordable mirrors.
The evolution of the mirror over the years is quite interesting, if like me you love mirrors! It has developed from a luxury item to an item which is now taken for granted in daily use. Today, walk into any wholesaler to look at mirrors and the selection is vast, with many technology features now finding there way into mirrors, to give added simplicity, luxury and decoration.
The selection in bathroom mirrors which include illumination, LED back lights and demisters is very extensive, so you can find exactly the right mirror for your bathroom.
How are Mirrors Made?
The manufacture of mirrors includes the application to a suitable material of a reflective coating. Glass is the most common material, due to its ability to take a smooth finish and its rigidity. Glass is also more scratch resistant than many other materials previously used for making mirrors.
Early mirrors were made of solid metal, bronze or silver and they were far too expensive for most to be able to afford. Metal is also prone to corrosion and because of polished metal’s low emissivity, antique mirrors were less suitable for indoor use. With indoor lighting at the time supplied by candles or lanterns, the metal mirrors reflected a much darker picture.
In modern times ‘float glass’ is used in the manufacture of mirrors, which is a flat ribbon of glass which is run out of a furnace and along the surface of a bath of molten tin. The temperature of both the glass and molten tin is controlled to enable both surfaces to be made perfectly flat. There are now three common types of mirrors: plain – which has a flat surface, and the two spherical types of mirrors: the convex and the concave. The concave and convex mirrors can be used in an entertaining way, when used at fairgrounds or amusement parks to distort peoples figures reflected in them through bloating, stretching and shrinking, the person or object in front of them.
In some applications, a mirror isn’t a mirror at all. For example, when used in public conveniences, particularly in public or factory toilets, where for reasons of cost and the need for greater durability, a single polished metal sheet is often installed as a form of mirror.
Different Types of Mirror
Throughout the ages, mirrors have been employed as symbols of truth, deception and vanity. Mention a mirror and you instantly know that if you look into one, you will see your own reflection staring back at you. The image you see will resemble your own appearance. In optical principles, the reflections in mirrors do not totally match the objects in front of them. When looking into the mirror, trace the contour of the reflection of your head in a mirror. The reflection may correspond in proportion, but will generally be half in actual size.
With such a variety and huge range of mirrors now available, much has been made of the amount of money spent in purchasing mirrors especially by women, although in this day and age with an increase in men purchasing cosmetics, some men will also be vain enough to carry a mirror. I wonder if in another decade or two, me calling men vain for carrying a mirror will be thought of as ridiculous!
The vain Queen in Snow White and the Seven Dwarfs famously asked her special mirror, “Mirror, Mirror on the Wall, who’s the fairest of them all?” Mirrors are synonymous with truth.
Mirrors are frequently used in interior decoration to create an illusion of space, and to decorate and amplify the apparent size of a room. They will be used around the home, the office, a pub, club or restaurant to good effect. They work particularly well in night clubs, reflecting the many images of light in the club or room to create a feeling of a much bigger space.
Infinity Mirrors provide an effect of never reaching an end, known as ‘infinity breaking’ and are particularly effective when used in a dark environment. I remember experiencing this phenomenon for the first time as a child in a large department store lift, where mirrors where on all sides of the elevator car. For those who are not good in lifts I should think this effect probably does nothing to calm them, perhaps that’s why you don’t see lifts like this anymore Or is it just because I’m getting old and that was a particular style popular in the 70′s!
My next favourite kind of mirror after the infinity mirror is the heated mirror, these mirrors have a heating element or what is called a demister pad mounted on the back. The reason a mirror steams up when you have a shower is because the surface temperature of the mirror is colder than the air temperature and causes the water vapour in the air to condense on the mirror. Some bright spark realised long ago that it if you heated the mirror this would avoid it steaming up, brilliant!
For many years heated mirrors have only featured in very expensive bathrooms usually costing thousands, and quality hotels have used heated mirrors as a neat differentiator from the increasingly popular budget hotels and motels. Of course it is not until you step out of the hotel shower and see yourself in the mirror that you realise it is there! Whilst at the back of your mind you realise this is one of the reasons why this room is more expensive than the other hotel across the street.
Last week I heard the BBC Radio 2 DJ Ken Bruce state that the best shave you ever had will have been in a hotel, to which he attributed the benefit of the heated bathroom mirror as the main reason. I have to agree, and every time I stay in (nice) hotel I always have a really good look at the bathroom with a view to reproducing the best of its features in my own home.
The demister mirror is the main feature of a really great bathroom, well, after the top of the range power shower maybe.
In 1980, ska group The Beat had a UK top ten hit with ‘Mirror in the Bathroom’ and the bathroom is probably the location where we are most intimate with our mirrors. Many will say that it is not wise to look at yourself in the mirror first thing in the morning, but the bathroom is often the first port of call in the morning. Many bathrooms feature a main bathroom mirror positioned on a wall and a bathroom cabinet with mirror doors. Other than the “oh my god” do I really look like that expression, the uses of a mirror or mirrors in a bathroom will generally be to aid the application of make up, hair styling or shaving.
One of the major problems with bathroom mirrors is that after showering or bathing, the mirror is steamed up. A recent addition in the manufacture of heated mirrors is the inclusion of a demister pad which clears the mirror for use in mere seconds. Imagine never having to again wait for the steam of the bathroom to disappear from the mirror, or having to open the window, before using the mirror to shave or apply make up. The bathroom mirror demister or steam free bathroom mirror is a great invention. Some manufacturers refer to these products as fog free bathroom mirrors and there is now a huge range available, again some with back lights, LED lighting and built in shaver sockets.
Demister mirrors and steam free bathroom mirrors are not the only recent developments on mirrors. As suggested above another reasonably new product is the back lit bathroom mirror. Illuminated mirrors maintain the features of a simple mirror, but will enhance any environment in which they are used with the addition of lighting. As with all mirrors, the range of illuminated mirrors is extensive, with a variety of sizes and shapes available. An Illuminated mirror with shaving socket can also be purchased.
Mirrors with back lit LED lights will enhance any bathroom or environment in which they are installed. Being of low energy consumption LED, or light emitting diode, are more environmentally friendly than traditional bulbs. They are designed to withstand the dampness of the bathroom environment. So water vapour mist will not cause a problem. As a real luxury mirror, illuminated bathroom mirrors and bathroom mirrors with LED lighting can also include a demister pad, to demist the mirror in just a few seconds and an on/off sensor to activate the lights as soon as motion is detected in front of the mirror.
As a bathroom accessory the mirror should come high on the list, in fact can you really have a finished bathroom without a mirror? The enormous selection of styles, types, shapes and sizes means that there must be a mirror to match anyone’s budget. Although some of the latest technological versions such as illuminated, back lit and LED mirrors could be considered to be luxury items, some are not as expensive as you may think.
Not sure what to buy for a wedding present? You can bet heated mirrors won’t be on the wedding present list and are always very well received, especially if the newlyweds like showers for two!
Mirrors, Superstition and Auspicious Energy Flow
I have always loved mirrors, probably why I have ended up in the mirrors business! When I was at school I did a project on them, this was before the internet was invented mind so I trawled through piles and piles of reference books in both the school and local library for months. These days of course it would only take a couple of hours on Google, kids these days don’t know how easy they’ve got it!
Once you get immersed in mirrors as I did all those years ago, or ‘mirros’ as I frequently misspelled it, and start researching them, you find that they play a major part in all aspects of life. Mirrors also feature in superstitions. One of the most commonly known superstitions is that someone who breaks a mirror will receive seven years bad luck. A popular belief for this superstition is that mirrors are a reflection of the soul and if a mirror is broken, then part of the soul is broken. Added to this, some believe that the soul regenerates every seven years in an unbroken condition, hence the seven years of bad luck. I bet you’ve always wondered what that was about so I’m glad to share that with you! Mirrors were often used in traditional witchcraft too as tools for performing spells from the belief that mirrors are said to be a reflection of the soul.
It is also said that the mirror does not lie. A mirror can show only the truth. It is a very bad omen indeed to see something in a mirror which should not be there! Some cultures also have a custom that a newborn child should not look into a mirror until its first birthday because its soul is still developing.
In the southern United States, it used to be customary to cover the mirrors in a house where the wake of a deceased person was being held. If a mirror was left uncovered or exposed, people believed that the deceased person’s soul would become trapped in any uncovered mirror.
In the ancient art of Feng Shui mirror placement is considered very important. There is a lot of information available about this, and it is a subject that can’t be covered in a mere paragraph or two here. But Chi energy flow can be influenced by mirrors so where the energy needs to be reflected, mirrors can be used for this to great effect. Personally I don’t really conform to these rules, although my mum has mirrors strategically placed all over her house to redirect in-auspicious energy! One of the principles I do follow though is to make sure I don’t have any mirrors facing my bed, or the kids beds, as this is said to reflect your dreams back onto you whilst you are sleeping, which is not a good thing if it’s a nightmare!
Conclusion
A mirror is defined as a coated glass surface for reflecting images. There is a huge range of mirrors for commercial use, and available in many shapes and sizes. The most commonly seen uses of mirrors are for personal grooming and interior decoration. As a race we are thoroughly addicted to mirrors. Who can honestly say that they can walk past a mirror without taking a look at themselves?
Over time, mirrors have evolved from a luxury item to an item of necessity and many particularly women will always carry a mirror in their hand bags. However, today with technological advancements, some mirrors will be seen as a luxury, particularly those which include illumination, LED or demisting devices. As individuals we spend many hours of our life in a bathroom, so why not treat yourself to one of life’s little luxuries and indulge in a stylish bathroom mirror? After all, let’s be honest, who can really live without a mirror?
Posted by Dan on Jun 3, 2009 in
Lucky Hit Spy toys and spy gadgets have been exciting kids for years. Fueled by the antics of the latest action hero, children could play cops and robbers until they were called for supper. Then, by flashlight, they’d check out the intriguing ads on the back pages of their comic books. Who could resist the promise of gizmos that could help you see around corners, or listen to conversations right through walls?
When you were a kid did you ever get some of that invisible ink? This was even better than one of those magic kits or a card trick book. If you created a mixture of milk, lemon juice, or sugar water, your secret message would only be visible when the paper was heated. Invisible ink is still used today, but instead of exposing the message to heat, a prescribed wavelength of ultraviolet light is used.
Today’s kids are used to electronic gadgets so spy toys these days tend to be technically intricate and capable of doing some amazing things. Digital technology has resulted in gadgets that are so small and effective that the modern day spy can gather information remotely. Spy devices can simply be put in place and activated, which means that we can all become spies if need be. Spy cameras can be inserted in just about anything as well as GPS trackers that can monitor your children and your valuable personal possessions.
Now that you are all grown up, with property and loved ones to protect, the large array of spy gadgets is amazing. This time, however, you won’t need to consult the back pages of your comic book. Today, with just a few clicks of your mouse, you can access spy shop catalogues online, and order some neat spy gadgets conveniently from your computer.
starwars.cogia.net