Posted by Dan on Jan 29, 2010 in
Lucky Hit Cherwell is the name given to the northern governing district of Oxfordshire. The Cherwell district is mostly made up of rural settlements such as Islip and Hook Naughton. It is also blessed with some beautiful scenery. The two major towns in the area are Bicester and Banbury both of which serve the local rural community. They are essentially market towns but they have a wide range of both local and national retailers.
Everybody enjoys shopping and one of the most popular products to buy in Oxford is a pair of shoes. You can find almost anything that you need in these local towns and you are never too far away from Oxford itself for your shopping needs. This means that you can get regular shoes such as Keen women’s shoes from these local shops but you may need to go a little bit further for specialist footwear like Fit Flop boots for instance. This being said shopping in the Cherwell district is more than adequate for those that live near by and if you want more you could always head off to a major city like Birmingham.
There are a number of things to do for all the family in Oxfordshire and the surrounding counties. This makes it an excellent choice for a family holiday, as there are a number of different attractions available. The surrounding area has a wide range of interesting architecture including a number of castles. These are great for amazing your kids with tales of the knights of old and many of these castles also offer castle weddings if you’re interested in a themed wedding.
As Oxfordshire is very popular among families looking for an affordable holiday in the UK there is a wide range of accommodation available. There are the usual sorts of hotels but if you want something that is perfect for a family holiday then I would suggest looking for a good holiday cottage. The UK holiday cottages on offer are perfect for a family as they provide you with a self-catering base that you can use to travel to the different sights you want to see. They are also perfect if you want a family pet to join you on holiday as many booking companies offer dog friendly holiday cottages.
Posted by Dan on Jan 29, 2010 in
Lucky Hit Consumers don’t like carrying cash but are wary of handing over a credit card because of the risk of credit card fraud. But what’s the alternative?
Contactless payments.
The next generation of electronic payment, contactless payments don’t require the customer to hand over their card. The whole transaction is completed electronically, and their card never leaves their hand. It’s faster, easier and much more secure.
But what about the merchant? Should cash-heavy merchants rush into setting up a contactless payments merchant account? A payments consultant would answer a resounding yes! Contactless payments merchant accounts deliver even greater benefits to merchants than it does to consumers. Read on to find out how.
What is Contactless Payment?
Contactless payments merchant accounts are the third generation of electronic payments. (The first generation was the old plastic credit card, and the second was the magnetic stripe card.) Merchants with contactless payments merchant accounts enable customers to use their credit cards for purchases without ever handing their card over. Contactless payments merchant account transactions use one of the following methods:
• Contactless readers;
• Retailer cards/fobs;
• NFC (near field communication) enabled mobile payment software; or
• Back end processing/over the air payment software.
Customers love it!
Payments consulting research shows that 86% of consumers want to carry less cash, and most carry less than $20. (Survey was conducted in 2005 by lpsos and commissioned by MasterCard). They’re growing more comfortable using credit, but they’re still quite worried about security issues when handing over their card. In fact, 91% of likely users would feel more secure if they were allowed to hold their payment card through their entire payment process.
And then there’s ease of use, speed and convenience. Nationwide, almost 75% of respondents refuse to wait in line longer than five minutes for a purchase of less than $25, and more than 25% refuse to wait longer than just two minutes.
So how does contactless payment compare in terms of speed? Very well, in fact… It takes only 1/3 to ½ of the time of the average cash or traditional credit card transaction:
• CVS Pharmacy Average Cash Transaction = 33.7 seconds
• Average Card Transaction (w/o Signature = 26.7 seconds
• Average RF Transaction = 12.5 seconds
So contactless payments increase customers’ sense of security and decrease hated wait-times. It’s no surprise, then, that customers love it!
And the growth rate of contactless payments merchant accounts shows it. According to Brian Triplett, senior vice president for emerging product development-Visa USA, “The adoption rate is the fastest we’ve seen for any new technology. I do expect we will continue to see significant growth; whether it’s double or triple we’ll have to wait and see.”
What are the Benefits for Merchants?
The most obvious benefit for merchants in having contactless payments merchant accounts is that consumers love it, so they’ll use it more often and spend more.
But the benefits don’t end there. Contactless payments merchant accounts also:
• Leverage ‘Top of Wallet’ convenience – Like traditional credit cards (and unlike cash), the customer’s card is always in their wallet, which means they’re more likely to spend, simply because they can.
• Deliver increased merchant differentiation – Particularly in the early days of adoption, merchants with contactless payments merchant accounts will ‘stand out from the crowd.’ They’ll offer consumers a new and exciting way to pay for goods and services.
• Are cheaper to operate – Transactions clear as a card-present, magnetic stripe-read transaction, but card readers are a fraction of the cost of a new POS terminal.
• Increase efficiency – Businesses with contactless payments merchant accounts enjoy much more rapid check-out times during peak hours.
• Are easy to install and upgrade – The hardware for contactless payments merchant accounts is all plug-n-play.
• Increase customer loyalty – Studies show that customers return to the participating merchant’s location on an average of two times a month.
• Leverage a general consumer movement away from cash (20%) – Even customers who don’t specifically love contactless payment probably DO specifically dislike cash. By offering them an alternative, businesses increase the likelihood of a sale.
Put simply, businesses with contactless payments merchant accounts enjoy increased transaction volume (average 45%) and increased ticket size (average 20%).
What Merchants Benefit Most from Contactless Payments Merchant Accounts?
Contactless payments merchant accounts are ideal for cash-heavy merchants. Target industries include:
• QSR
• Petroleum & C-store
• Book Stores
• Dry Cleaners
• Video Rental
• Pharmacy
• Grocery
• Parking
• Movie Theaters
• Stadiums & Arenas
• Theme Parks
• Events
• Cafeterias (Schools & Corporate)
• Taxis
• Transit
• Vending
• News Stands
• Parking Garages
Conclusion – The Future of Contactless Payments Merchant Accounts?
Contactless payment offers significant bottom-line benefits to merchants. It’s the next generation payment system that’s faster, easier, more secure and more convenient for consumers, which means it facilitates more sales (greater volume transaction) of greater value (ticket lift) for merchants. It’s a win-win situation!
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